Last updated: March 24, 2026

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of your information when you use the Service and tells you about your privacy rights and how the law protects you.

We use your Personal data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

This Privacy Policy describes the policies and procedures of Cause Engine Marketing LLC (“the Company,” “We,” “Us,” or “Our”) regarding the collection, use, and disclosure of your information when you use our website and SEO toolkit services (collectively, the “Service”), and informs you of your privacy rights and how the law protects you.

We use your Personal Data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Interpretation and Definitions

Interpretation

Words whose initial letters are capitalized have defined meanings under the following conditions. These definitions apply regardless of whether they appear in singular or plural form.

Definitions

For the purposes of this Privacy Policy:

Account means a unique account created for you to access our Service or parts of our Service, including accounts created through WordPress user registration and WooCommerce checkout.
Company (referred to as “the Company,” “We,” “Us,” or “Our”) refers to Cause Engine Marketing LLC, 2001 E Lohman Ave #110 PMB 178, Las Cruces, NM 88011. For purposes of the GDPR, the Company is the Data Controller.
Cookies are small files placed on your Device by a website, containing details of your browsing history and other information.
Country refers to New Mexico, United States.
Device means any device that can access the Service, such as a computer, cell phone, or digital tablet.
Personal Data is any information that relates to an identified or identifiable individual. For purposes of the GDPR, this includes any information relating to you such as a name, identification number, location data, or online identifier. For purposes of the CCPA/CPRA, this includes any information that identifies, relates to, describes, or could reasonably be linked with you.
SEO Toolkit refers to the suite of search engine optimization tools offered through the Service on a subscription basis, including but not limited to the Domain Overview, SERP Overview, Competitor Finder, On-Page Checker, Keyword Research, Keyword Rank Checker, Top Pages Analyzer, Keyword Gap, and Technical SEO Audit tools.
Service refers to the Website and all tools, features, and functionality provided through it.
Service Provider means any natural or legal person who processes data on behalf of the Company, including third-party companies or individuals employed to facilitate, provide, or analyze the Service. For purposes of the GDPR, Service Providers are considered Data Processors.
Subscription refers to recurring paid access to the SEO Toolkit or other premium features of the Service.
Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself.
Website refers to Cause Engine Marketing, accessible from https://causeenginemarketing.com/
You means the individual accessing or using the Service, or the company or other legal entity on behalf of which such individual is accessing or using the Service.

2. Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask you to provide Us with certain personally identifiable information that can be used to contact or identify you. This may include, but is not limited to:

Email address
First name and last name
Billing address
Payment information (processed securely by our payment processor; we do not store card details)
WordPress and WooCommerce account credentials
Usage Data

Usage Data

Usage Data is collected automatically when using the Service. This may include your Device’s Internet Protocol address (IP address), browser type and version, the pages you visit, the time and date of your visit, time spent on those pages, unique device identifiers, and other diagnostic data.

When you access the Service through a mobile device, We may automatically collect certain information including the type of mobile device, your mobile device’s unique ID, its IP address, your mobile operating system, and other diagnostic data.

SEO Toolkit Usage Data

When you use our SEO Toolkit, we collect and store additional data specific to your tool usage, including:

Lookup logs: The domains, URLs, and keywords you submit for analysis, along with timestamps and your user account identifier.
Cached results: API responses from third-party data providers are temporarily cached (typically for 24 hours) to reduce redundant lookups and improve performance. Cached data is automatically purged after expiration.
Usage counts: The number of monthly lookups you perform, used to enforce subscription usage limits. Your subscription billing date is accessed to determine when your monthly usage limit resets.

This data is stored in our WordPress database and is associated with your user account. It is used solely to operate the tools, enforce usage limits, and improve the Service. We do not sell or share your SEO Toolkit usage data with third parties, except as necessary to process your requests through third-party data providers.

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to track activity on Our Service and store certain information. These may include:

Necessary/Essential Cookies: Session Cookies administered by Us that are essential to provide you with services available through the Website, including authentication and account management.
Cookies Policy/Notice Acceptance Cookies: Persistent Cookies administered by Us that identify if you have accepted the use of cookies on the Website.
Functionality Cookies: Persistent Cookies administered by Us that remember your choices (such as login details or language preference) to provide a more personalized experience.
Tracking and Performance Cookies: Persistent Cookies administered by third parties, used to track information about traffic and how users interact with the Website.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

To provide and maintain our Service, including to monitor usage, process Subscriptions, and operate the SEO Toolkit.
To manage Your Account: to manage your registration as a user of the Service, including your WordPress user account and WooCommerce subscription.
For the performance of a contract: the development, compliance, and undertaking of the Subscription or purchase contract for the services you have purchased through the Service.
To contact You: to contact you by email regarding updates, informative communications related to the Service, or security updates when necessary.
To provide You with news, special offers, and general information about other goods, services, and events which We offer, unless you have opted not to receive such information.
To manage Your requests: to attend and manage your requests to Us.
For business transfers: We may use your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets.
For other purposes: such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and evaluating and improving our Service.

Sharing of Your Personal Data

We may share your personal information in the following situations:

With Service Providers: We may share your personal information with Service Providers to monitor and analyze the use of our Service and to process payments.
With third-party data providers: When you use SEO Toolkit tools, the domains, URLs, or keywords you submit are sent to third-party data providers to retrieve search engine data. These providers process data solely to fulfill your requests and are bound by their own privacy policies.
For business transfers: We may share or transfer your personal information in connection with any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business.
With Your consent: We may disclose your personal information for any other purpose with your consent.

Retention of Your Personal Data

The Company will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

SEO Toolkit cached results are automatically deleted after their expiration period (typically 24 hours). Lookup logs and usage history are retained for the duration of your active Subscription and may be retained for a reasonable period thereafter for analytical purposes.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

The Company will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

Delete Your Personal Data

You have the right to delete or request that We assist in deleting the Personal Data that We have collected about you. You may update, amend, or delete your information at any time by signing in to your Account or by contacting Us. To request deletion of your account, please email us at [email protected] and we will process your request promptly. Please note that we may need to retain certain information when we have a legal obligation or lawful basis to do so.

Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition, or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law Enforcement

Under certain circumstances, the Company may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities.

Other Legal Requirements

The Company may disclose your Personal Data in the good faith belief that such action is necessary to comply with a legal obligation, protect and defend the rights or property of the Company, prevent or investigate possible wrongdoing, protect the personal safety of users or the public, or protect against legal liability.

Security of Your Personal Data

The security of your Personal Data is important to Us. We use commercially reasonable means to protect your Personal Data, including encrypted connections (SSL/TLS) for data transmission and secure password storage. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and We cannot guarantee its absolute security.

3. Third-Party Service Providers

Analytics

We may use third-party Service providers to monitor and analyze the use of our Service.

Google Analytics: Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. For more information on Google’s privacy practices, visit: https://policies.google.com/privacy

Email Marketing

We may use your Personal Data to contact you with newsletters, marketing or promotional materials, and other information that may be of interest to you. You may opt out of receiving any or all of these communications by following the unsubscribe link in any email We send or by contacting Us.

Omnisend: Their Privacy Policy can be viewed at https://www.omnisend.com/privacy/

Payments

We use third-party services for payment processing. We do not store or collect your payment card details. That information is provided directly to our third-party payment processor, whose use of your personal information is governed by their Privacy Policy. Our payment processor adheres to PCI-DSS standards.

Stripe: Their Privacy Policy can be viewed at https://stripe.com/us/privacy

SEO Data Providers

When you use the SEO Toolkit, your submitted domains, URLs, and keywords are transmitted to third-party data providers to retrieve search engine ranking data, keyword metrics, and related information. These providers act as data processors and handle data in accordance with their own privacy policies. We do not control the data retention practices of these third-party providers.

4. GDPR Privacy

Legal Basis for Processing Personal Data under GDPR

We may process Personal Data under the following conditions:

Consent: You have given your consent for processing Personal Data for one or more specific purposes.
Performance of a contract: Provision of Personal Data is necessary for the performance of an agreement with you and/or for any pre-contractual obligations thereof.
Legal obligations: Processing Personal Data is necessary for compliance with a legal obligation to which the Company is subject.
Vital interests: Processing Personal Data is necessary to protect your vital interests or of another natural person.
Public interests: Processing Personal Data is related to a task carried out in the public interest or in the exercise of official authority vested in the Company.
Legitimate interests: Processing Personal Data is necessary for the purposes of the legitimate interests pursued by the Company.

Your Rights under the GDPR

If you are within the EU, you have the right under this Privacy Policy and by law to:

Request access to your Personal Data, including receiving a copy of the Personal Data We hold about you.
Request correction of any incomplete or inaccurate information We hold about you.
Object to processing of your Personal Data where We are relying on a legitimate interest as the legal basis, or where We are processing your data for direct marketing purposes.
Request erasure of your Personal Data when there is no good reason for Us to continue processing it.
Request transfer of your Personal Data to you or to a third party in a structured, commonly used, machine-readable format.
Withdraw your consent on using your Personal Data at any time.

Exercising Your GDPR Data Protection Rights

You may exercise your rights by contacting Us. We may ask you to verify your identity before responding. You have the right to complain to a Data Protection Authority about Our collection and use of your Personal Data.

5. CCPA/CPRA Privacy Notice

This section applies solely to visitors, users, and others who reside in the State of California.

Categories of Personal Information Collected

We may collect the following categories of personal information from California residents:

Category A: Identifiers. Examples: real name, email address, online identifier, IP address, account name.
Category B: California Customer Records (Cal. Civ. Code § 1798.80(e)). Examples: name, address, telephone number, financial information.
Category D: Commercial information. Examples: records and history of products or services purchased or considered.
Category F: Internet or similar network activity. Examples: interaction with our Service, including SEO Toolkit usage.
Category L: Sensitive personal information. Examples: account login and password information.

Your Rights under the CCPA/CPRA

As a California resident, you have the following rights:

The right to notice: You have the right to be notified which categories of Personal Data are being collected and the purposes for which they are being used.
The right to know/access: You have the right to request that We disclose information about Our collection, use, sale, and disclosure of your personal information.
The right to opt out: You have the right to direct Us not to sell your personal information.
The right to correct: You have the right to correct inaccurate personal information about you.
The right to limit use of sensitive data: You have the right to request to limit the use or disclosure of certain sensitive personal information.
The right to delete: You have the right to request the deletion of your Personal Data, subject to certain exceptions.
The right not to be discriminated against for exercising any of your consumer rights.

Sale of Personal Information

We do not sell personal information as the term “sell” is commonly understood. We do allow Service Providers to use your personal information for business purposes described in this Privacy Policy (such as analytics), and these may be deemed a sale under the CCPA/CPRA.

You have the right to opt out. To exercise this right, please contact Us.

Exercising Your CCPA/CPRA Rights

To exercise any of your rights under the CCPA/CPRA, contact Us by email at [email protected]. Only you, or a person authorized to act on your behalf, may make a verifiable request related to your personal information. We will respond within 45 days of receiving your verifiable request.

6. “Do Not Track” Policy

Our Service does not respond to Do Not Track signals. However, some third-party websites do keep track of your browsing activities. You can set your preferences in your web browser to inform websites that you do not want to be tracked.

7. Children’s Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

8. Links to Other Websites

Our Service may contain links to other websites not operated by Us. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

9. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date. We will let you know via email and/or a prominent notice on Our Service prior to the change becoming effective.

10. Contact Us

If you have any questions about this Privacy Policy, you can contact us:

By email: [email protected]
By mail: Cause Engine Marketing LLC, 2001 E Lohman Ave #110 PMB 178, Las Cruces, NM 88011